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Personal selling: Towards a theory of decision making under conditions having an ethical content.

conference contribution
posted on 1998-11-29, 00:00 authored by Nicholas McclarenNicholas Mcclaren
Personal selling: Towards a theory of decision making under conditions having an ethical content.

History

Location

Dunedin

Start date

1998-11-29

End date

1998-12-03

Publication classification

E1.1 Full written paper - refereed, E Conference publication

Copyright notice

1998, University of Otago

Editor/Contributor(s)

Gray P, Dean K

Title of proceedings

Australia and New Zealand Marketing Educators' Conference Proceedings

Event

Australia and New Zealand Marketing Educators' Conference

Publisher

University of Otago

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