Sample attrition bias in predicting adolescent susceptibility to smoking due to marketing.
conference contribution
posted on 2008-01-01, 00:00authored byAlvin LeeAlvin Lee, G Li, W Adams, D Mizerski
Sample attrition bias in predicting adolescent susceptibility to smoking due to marketing.
History
Event
Global Marketing Conference (2008 : Shanghai, China)
Publisher
[Korean Academy of Marketing Science]
Location
Shanghai, China
Place of publication
[Shanghai, China]
Start date
2008-03-20
End date
2008-03-23
Language
eng
Notes
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Publication classification
E1.1 Full written paper - refereed
Copyright notice
2008, Korean Academy of Marketing Science
Title of proceedings
GMC 2008 : Journal of Korean Academy of Marketing Science Conference