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Satisfaction and defection amongst behavioural segments of sporting club members

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conference contribution
posted on 2007-01-01, 00:00 authored by H McDonald
Satisfaction and defection amongst behavioural segments of sporting club members

History

Location

Surrey, United Kingdom

Open access

  • Yes

Start date

2007-07-03

End date

2007-07-06

ISBN-13

9781872058146

ISBN-10

1872058094

Language

eng

Notes

Every reasonable effort has been made to ensure that permission has been obtained for items included in Deakin Research Online. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au

Publication classification

E1 Full written paper - refereed

Copyright notice

2007, Kingston Business School

Editor/Contributor(s)

F Riley, W Lomax, H Robinson

Title of proceedings

AM 2007 : Marketing theory into Practice Proceedings of the 2007 Academy of Marketing Conference

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