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Social networking, social harassment and social policy

conference contribution
posted on 2009-01-01, 00:00 authored by David BednallDavid Bednall, A Hirst, M Ashwin, O Icoz, B Hulten, T Bednall
This paper reports on the misuse of social networking sites (SNS). It was based on a study of 226 students in UK, Sweden, Turkey and France and a panel survey of 1068 Australian adults. Although only a minority of people experienced social harassment and abuse, the distressing nature of the bad experiences suggested that social marketing was needed on several fronts -self-regulation, regulation, education and personal responsibility - in order to minimise these behaviours.

History

Event

Australian and New Zealand Marketing Academy. Conference (2009 : Melbourne, Vic.)

Pagination

1 - 8

Publisher

Monash University

Location

Melbourne, Victoria

Place of publication

Melbourne, Vic.

Start date

2009-11-30

End date

2009-12-02

ISBN-10

1863081585

Language

eng

Publication classification

E1 Full written paper - refereed

Copyright notice

2009, The Authors

Editor/Contributor(s)

D Tojib

Title of proceedings

ANZMAC 2009 : Sustainable management and marketing conference

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    Keywords

    Exports