Survival in turbulent times : an exploratory study on the contribution of marketing innovation
conference contribution
posted on 2009-01-01, 00:00 authored by V NaidooSurvival in turbulent times : an exploratory study on the contribution of marketing innovation
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Location
Valencia, SpainLanguage
engNotes
Oral PresentationPublication classification
E2.1 Full written paper - non-refereed / Abstract reviewedStart date
2009-12-13End date
2009-12-15Title of proceedings
EIBA 2009 : Proceedings of the 35th European International Business Academy Conference 2009Event
European International Business Academy Conference (35th : 2009 : Valencia, Spain)Publisher
EIBAPlace of publication
[Valencia, Spain]Usage metrics
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