The global industrial crisis : can Chinese manufacturing SMEs survive using marketing innovation?

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conference contribution

posted on 2009-01-01, 00:00 authored by V Naidoo

China Goes Global. Conference (3rd : 2009 : Cambridge, Massachusetts)

[The Conference]

Cambridge, Boston

[Cambridge, Mass.]

2009-09-30

2009-10-02

eng

E1.1 Full written paper - refereed

Proceedings of the 3rd China Goes Global Conference 2009