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The impact of winning on customer satisfaction, repeat purchase intention & likelihood of product recommendation
conference contribution
posted on 2002-01-01, 00:00 authored by Linda Van Leeuwen, S QuickThe impact of winning on customer satisfaction, repeat purchase intention & likelihood of product recommendation
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Event
Sport Management Association of Australia & New Zealand. Conference (8th : 2002 : Rockhampton, Qld.)Pagination
41 - 41Publisher
Central Queensland University, School of Health and Human PerformanceLocation
Rockhampton, Qld.Place of publication
Rockhampton, Qld.Start date
2002-11-28End date
2002-11-30Language
engPublication classification
L3 Extract of paper (minor conferences)Title of proceedings
SMAANZ 2002 : the best of both worlds : 8th Annual Sport Management Association of Australia & New Zealand Conference : Book of AbstractsUsage metrics
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