The professional identity of marketers and ethical-decision making : a conceptual framework
conference contribution
posted on 2011-01-01, 00:00 authored by Nicholas McclarenNicholas Mcclaren, Andrea VocinoAndrea Vocino, Stewart AdamThe professional identity of marketers and ethical-decision making : a conceptual framework
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Event
Australia and New Zealand Marketing Academy. Conference (2011 : Perth, W. A.)Pagination
1 - 1Publisher
Australia and New Zealand Marketing AcademyLocation
Perth, W. A.Place of publication
Perth, W. A.Start date
2011-11-28End date
2011-11-30ISBN-13
9780646563305Language
engNotes
Reproduced with the kind permission of the copyright owner.Publication classification
E1 Full written paper - refereedCopyright notice
2011, ANZMACEditor/Contributor(s)
M MacCarthy, D SandersTitle of proceedings
ANZMAC 2011 conference proceedings : Marketing in the Age of Consumerism : Jekyll or Hyde?Usage metrics
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