zhang-supportingadaptivelearning-2005.pdf (449.19 kB)
Trading in open marketplace using trust and risk
conference contribution
posted on 2005-01-01, 00:00 authored by Y Lam, Zili ZhangZili Zhang, Kok-Leong OngIn this paper, we propose buying and selling models for agents to trade in the open multi-agent marketplace. Unlike auctions, we take into account of the fact that agents trading in such open environments has to maximize their profits and at the same time, protect themselves from fraud and deception. We attempt to address this issue by incorporating the element of trust and risk management into our proposed buying and selling model. During buying, agents learn to select their partners based on the trustworthiness of the potential partner as well as its personal risk attitude. During selling, agents learn to increase the chances of winning a deal by adjusting their profit rate, which is a measure that considers both trust and risk. The novelty of this proposal is that it ensures agents continuing to seek maximum expected utility in a dynamic trading environment. Our experimental results confirm the feasibility of our approach.
History
Event
IEEE/WIC/ACM International Conference on Intelligent Agent Technology (2005 : Compiègne, France)Pagination
471 - 474Publisher
IEEE Computer SocietyLocation
Compiègne, FrancePlace of publication
Los Alamitos, Calif.Publisher DOI
Start date
2005-09-19End date
2005-09-22ISBN-13
9780769524160ISBN-10
0769524168Language
engNotes
This material is presented to ensure timely dissemination of scholarly and technical work. Copyright and all rights therein are retained by authors or by other copyright holders. All persons copying this information are expected to adhere to the terms and constraints invoked by each author's copyright. In most cases, these works may not be reposted without the explicit permission of the copyright holder.Publication classification
E1 Full written paper - refereedCopyright notice
2005, IEEEEditor/Contributor(s)
A Skowron, J Barthes, L Jain, R Sun, P Morizet-Mahoudeaux, J Lui, N ZhongTitle of proceedings
IEEE/WIC/ACM International Conference on Intelligent Agent Technology : proceedings : Compiègne University of Technology, France, September 19-22, 2005Usage metrics
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