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eCommerce for owner-operated restaurants : an exploratory study

conference contribution
posted on 2001-01-01, 00:00 authored by C P Chin, Tanya Castleman
This paper reports the findings of an exploratory study of eCommerce adoption by owner-operated restaurants in Melbourne. The study included interviews with 22 owner/managers of small restaurants and 4 restaurant industry association representatives. We discuss the eCommerce applications that are currently being used in the Melbourne restaurant industry and the attitudes and experiences of owner-operators related to eCommerce. We explore the reasons for the slow uptake of eCommerce in the restaurant industry and the competitive structure of the industry
in which owner-managed restaurants operate.

History

Title of proceedings

Proceedings 6th Annual CollECTeR Conference on Electronic Commerce 2001, CollECTer '01

Event

CollECTeR Conference on Electrical Commerce (6th : 2001 : Coff's Harbour, N.S.W.)

Pagination

205 - 216

Publisher

[CollECTeR]

Location

Coff`s Harbour

Place of publication

[Coffs Harbour, N.S.W.]

Start date

2001-12-03

End date

2001-12-04

ISBN-10

0864187793

Language

eng

Publication classification

E1 Full written paper - refereed

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