A model to identify consumers with high resistance to searching for information
Version 2 2024-06-03, 18:30
Version 1 2015-08-20, 15:58
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posted on 2024-06-03, 18:30 authored by AY LeeA model to identify consumers with high resistance to searching for information
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Material type
speechLanguage
engCopyright notice
2011, Xi’An Jiaotong UniversityExtent
Keynote Speaker SpeechPublisher
Keynote Speaker at Building a Powerful Brand: Brand Equity Seminar Series, Xi’An Jiaotong UniversityPlace of publication
Xi'An, ChinaUsage metrics
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