A comparison of the marketing capabilities of SME websites in Australian and U.S. domains

Adam, S; Featherstone, M; Day, K

A comparison of the marketing capabilities of SME websites in Australian and U.S. domains

Version 2 2024-06-17, 09:17

Version 1 2014-10-28, 10:31

journal contribution

posted on 2024-06-17, 09:17 authored by S Adam, M Featherstone, K Day

A comparison of the marketing capabilities of SME websites in Australian and U.S. domains

History

Journal

Journal of technology research

Volume

5

Pagination

1-20

Location

Jacksonville, Florida

ISSN

1941-3416

eISSN

2327-5359

Language

eng

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2014, Academic and Business Research Institute

Publisher

Academic and Business Research Institute

Publication URL

http://www.aabri.com/jtr.html

Usage metrics

Keywords

Web marketing electronic marketing digital marketing investment 150599 Marketing not elsewhere classified 910403 Marketing

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A comparison of the marketing capabilities of SME websites in Australian and U.S. domains

History

Journal

Volume

Pagination

Location

ISSN

eISSN

Language

Publication classification

Copyright notice

Publisher

Publication URL

Usage metrics

Categories

Keywords

Licence

Exports