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Advertising of marketing research services to marketers

journal contribution
posted on 2011-06-01, 00:00 authored by Rodney ArambewelaRodney Arambewela, Michael PolonskyMichael Polonsky
Advertising of marketing research services to marketers

History

Journal

Journal of international marketing and marketing research

Volume

36

Issue

2

Pagination

59 - 74

Publisher

European Accounting Association

Location

Devon, England

ISSN

1010-7347

Language

eng

Notes

Every reasonable effort has been made to ensure that permission has been obtained for items included in Deakin Research Online. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au

Publication classification

C1 Refereed article in a scholarly journal; C Journal article

Copyright notice

2011, European Accounting Association

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