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Branding and positioning Australian rules football for participation growth in North America

journal contribution
posted on 2013-08-01, 00:00 authored by S Fairley, P Kellett
Branding and positioning Australian rules football for participation growth in North America

History

Journal

Sport management review

Volume

16

Issue

3

Pagination

397 - 406

Publisher

Elsevier

Location

Amsterdam, The Netherlands

ISSN

1441-3523

eISSN

1839-2083

Language

eng

Publication classification

C2 Other contribution to refereed journal

Copyright notice

2013, Elsevier

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