Common mistakes in designing and implementing service guarantees
Version 2 2024-09-20, 00:01Version 2 2024-09-20, 00:01
Version 1 2014-10-28, 10:33Version 1 2014-10-28, 10:33
journal contribution
posted on 2024-09-20, 00:01 authored by R McColl, J MattssonCommon mistakes in designing and implementing service guarantees
History
Journal
Journal of services marketingVolume
25Pagination
451-461Location
Bingley, EnglandISSN
0887-6045Language
engPublication classification
C1.1 Refereed article in a scholarly journalCopyright notice
2011, Emerald Group PublishingIssue
6Publisher
EmeraldUsage metrics
Categories
No categories selectedKeywords
Licence
Exports
RefWorksRefWorks
BibTeXBibTeX
Ref. managerRef. manager
EndnoteEndnote
DataCiteDataCite
NLMNLM
DCDC