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Corporate patriotism as a source of corporate reputation: a comparative multi-stakeholder approach

Version 2 2024-06-03, 09:01
Version 1 2014-10-28, 10:35
journal contribution
posted on 2024-06-03, 09:01 authored by P Puncheva-Michelotti, R McColl, Andrea VocinoAndrea Vocino, M Michelotti
Corporate patriotism as a source of corporate reputation: a comparative multi-stakeholder approach

History

Journal

Journal of strategic marketing

Volume

22

Pagination

471-493

Location

Abingdon, Eng.

Publisher DOI

ISSN

1466-4488

eISSN

0965-254X

Language

eng

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2014, Taylor & Francis

Issue

6

Publisher

Taylor & Francis

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    Research Publications

    Categories

    Keywords

    corporate patriotismcorporate reputationstakeholder identities150503 Marketing Management (incl Strategy and Customer Relations)910403 MarketingSchool ofSchool of Management and Marketing

    Licence

    All Rights Reserved

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