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Developing a scale to measure the enjoyment of Web experiences
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journal contribution
posted on 2008-01-01, 00:00
authored by
A Lin
,
S Gregor
,
Mike Ewing
Developing a scale to measure the enjoyment of Web experiences
History
Journal
Journal of Interactive Marketing
Volume
22
Issue
4
Pagination
40 - 57
Publisher
Elsevier
Location
London, England
Publisher DOI
https://doi.org/10.1002/dir.20120
ISSN
1094-9968
Language
eng
Publication classification
C1.1 Refereed article in a scholarly journal
Copyright notice
2008, Elsevier
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Categories
Information systems not elsewhere classified
Keywords
Social Sciences
Business
Business & Economics
USER ACCEPTANCE
INFORMATION
ENVIRONMENTS
CONSUMERS
SITES
Information Systems
Licence
All Rights Reserved
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