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E-commerce : protecting purchaser privacy to enforce trust

journal contribution

posted on 2011-01-01, 00:00 authored by G Antoniou, Lynn BattenLynn Batten

E-commerce : protecting purchaser privacy to enforce trust

History

Journal

Electronic commerce research

Volume

11

Issue

4

Pagination

421 - 456

Publisher

Springer New York LLC

Location

New York, N. Y.

Publisher DOI

https://doi.org/10.1007/s10660-011-9083-3

ISSN

1389-5753

eISSN

1873-1902

Language

eng

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2011, Springer Science+Business Media, LLC

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Categories

Information systems not elsewhere classified

Keywords

C2B e-commerce privacy trust Social Sciences Business Management Business & Economics SECURITY IMPACT Information Systems

Licence

All Rights Reserved

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