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Effects of economic recession on export activity : the case of Australia

journal contribution
posted on 2000-01-01, 00:00 authored by A Caruana, Mike Ewing, B Ramaseshan
Since 1920 there has been 15 economic recessions and expansions in the US and on average recessions have lasted just over a year. The most recent recession was that of 1989-1991, which, with the increased globalization of business, did not spare Australia. Using a geo-business model the research investigates changes in export managers' perceptions on a number of variables before and during the last recession. It also considers whether recession in the domestic market acted as a motivator for Australian firms to enter export markets. Data is analyzed from a survey that attracted respondents from 233 export firms. Findings are presented and implications for theory development and government and policy makers are discussed. Limitations are noted and directions for future research are indicated.

History

Journal

Journal of Global Marketing

Volume

13

Issue

4

Pagination

93 - 106

Publisher

Routledge

Location

New York, N.Y.

ISSN

0891-1762

eISSN

1528-6975

Language

eng

Publication classification

C1.1 Refereed article in a scholarly journal

Copyright notice

2000, The Hawthorn Press

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