Empirical examination of the stakeholder strategy matrix
journal contribution
posted on 2005-01-01, 00:00 authored by Michael PolonskyMichael Polonsky, D ScottEmpirical examination of the stakeholder strategy matrix
History
Journal
European journal of marketingVolume
39Pagination
1199-1215Location
Bingley, EnglandPublisher DOI
ISSN
0309-0566eISSN
1758-7123Language
engNotes
Reproduced with the kind permission of the copyright owner.Publication classification
C1.1 Refereed article in a scholarly journal, C Journal articleCopyright notice
2005, Emerald Group PublishingIssue
9-10Publisher
Emerald Group PublishingUsage metrics
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