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Exploring marketing students' attitudes and performance : a comparison of traditional and intensive delivery

journal contribution
posted on 2009-01-01, 00:00 authored by H Ho, Michael PolonskyMichael Polonsky
Exploring marketing students' attitudes and performance : a comparison of traditional and intensive delivery

History

Journal

Marketing education review

Volume

19

Issue

3

Season

Fall

Pagination

41 - 47

Publisher

M.E. Sharpe, Inc.

Location

White Plains, N. Y.

ISSN

1052-8008

Language

eng

Publication classification

C1 Refereed article in a scholarly journal

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