Hierarchical relationship between values, lifestyles, possessions and food consumption among Beijing adult population

A representative sample (N=801) of the Beijing adult population was used to empirically test and validate a proposed hierarchical model of relationships between values, lifestyles, possessions and food consumption. The theoretical contribution of the present study is the development and an empirically supported paradigm, which explains consumers' consumption behaviour. A further outcome is the substantiation of a pathway model involving hierarchical relationship between values, lifestyle, and demographic variables on material possessions and food consumption.