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How perceived communication source and food value stimulate purchase intention of organic food: An examination of the stimulus-organism-response (SOR) model
Version 2 2024-06-03, 19:41
Version 1 2021-06-25, 08:38
journal contribution
posted on 2024-06-03, 19:41 authored by P Sultan, Ho Yin WongHo Yin Wong, MS AzamHow perceived communication source and food value stimulate purchase intention of organic food: An examination of the stimulus-organism-response (SOR) model
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Journal
Journal of Cleaner ProductionVolume
312Article number
ARTN 127807Publisher DOI
ISSN
0959-6526eISSN
1879-1786Language
EnglishPublication classification
C1 Refereed article in a scholarly journal, C Journal articlePublisher
ELSEVIER SCI LTDUsage metrics
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Keywords
Science & TechnologyTechnologyLife Sciences & BiomedicineGreen & Sustainable Science & TechnologyEngineering, EnvironmentalEnvironmental SciencesScience & Technology - Other TopicsEngineeringEnvironmental Sciences & EcologyMarketing communicationPerceived valueHedonic attitudeUtilitarian attitudeBehavioural intentionS-O-RAustraliaPartial least squares structural equation modelling (PLS-SEM)PLS-SEMCONSUMERS PERCEPTIONSBEHAVIORAL INTENTIONSSERVICE QUALITYATTITUDESCONSUMPTIONDETERMINANTSBRANDMOTIVATIONSHEALTHYDepartment of Marketing3506 Marketing3507 Strategy, management and organisational behaviour
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