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Integrating socio-cultural paradigms in nonprofit marketing - the case of blood donation among African communities in Australia

Version 2 2024-06-03, 13:42
Version 1 2014-10-28, 09:04
journal contribution
posted on 2024-06-03, 13:42 authored by Michael PolonskyMichael Polonsky, A Renzaho, B Brijnath
Integrating socio-cultural paradigms in nonprofit marketing - the case of blood donation among African communities in Australia

History

Journal

International review on public and nonprofit marketing

Volume

7

Pagination

101-112

Location

Heidelberg, Germany

Publisher DOI

ISSN

1865-1984

eISSN

1865-1992

Language

eng

Notes

Published online 9th July, 2010.

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2010, Springer-Verlag

Issue

2

Publisher

Springer

Usage metrics

    Research Publications

    Categories

    Keywords

    119999 Medical and Health Sciences not elsewhere classified920503 Health Related to Specific Ethnic Groups

    Licence

    All Rights Reserved

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