Introduction: special issue on examining marketing's unintended consequences
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Version 1 2023-02-01, 02:02Version 1 2023-02-01, 02:02
journal contribution
posted on 2023-02-01, 02:02 authored by M L Fry, Michael PolonskyMichael PolonskyIntroduction: special issue on examining marketing's unintended consequences
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Journal
JOURNAL OF BUSINESS RESEARCHVolume
57Pagination
1209 - 1210Publisher DOI
ISSN
0148-2963eISSN
1873-7978Language
EnglishPublication classification
CN.1 Other journal articleUsage metrics
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