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It's not easy being green : attracting the environmentally aware consumer

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journal contribution
posted on 2008-12-01, 00:00 authored by Mehdi Taghian, C D`Souza
It's not easy being green : attracting the environmentally aware consumer

History

Journal

Deakin business review

Volume

1

Pagination

5 - 13

Location

Geelong, Vic.

Open access

  • Yes

ISSN

1835-0615

Language

eng

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2008, Deakin University

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