Managing co-creation in professional sports: the antecedents and consequences of ritualized spectator behavior

journal contribution

posted on 2024-06-13, 07:18 authored by H McDonald, A Karg

Managing co-creation in professional sports: the antecedents and consequences of ritualized spectator behavior

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Related Materials

1.
DOI - Is version of https://doi.org/10.1016/j.smr.2013.07.004

Location

Oxford, England

Language

eng

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2013, Elsevier

Journal

Sport management review

Volume

17

Pagination

292-309

ISSN

1441-3523

eISSN

1839-2083

Issue

3

Publisher

Elsevier

Publication URL

http://dx.doi.org/10.1016/j.smr.2013.07.004

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Categories

Keywords

rituals co-creation sport consumption fans fan engagement marketing 150404 Sport and Leisure Management 970115 Expanding Knowledge in Commerce

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All Rights Reserved

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