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Pride of ownership: An identity-based model

Version 2 2024-06-06, 00:58
Version 1 2022-02-28, 08:52
journal contribution
posted on 2024-06-06, 00:58 authored by A Ahuvia, N Garg, R Batra, Brent McFerran, PBL De Diesbach
Pride of ownership: An identity-based model

History

Journal

Journal of the Association for Consumer Research

Volume

3

Pagination

216-228

Location

Chicago, Ill.

ISSN

2378-1815

eISSN

2378-1823

Language

eng

Publication classification

C1.1 Refereed article in a scholarly journal

Issue

2

Publisher

University of Chicago Press

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    Research Publications

    Categories

    Keywords

    3506 Marketing

    Licence

    All Rights Reserved

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