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Reinquiry into advertising avoidance on the internet: A conceptual replication and extension

journal contribution

posted on 2016-01-01, 00:00 authored by Z Seyedghorban, Hossein Tahernejad, M J Matanda

Reinquiry into advertising avoidance on the internet: A conceptual replication and extension

History

Journal

Journal of Advertising

Volume

45

Issue

1

Pagination

120 - 129

Publisher

Taylor & Francis

Location

London, Eng.

Publisher DOI

https://doi.org/10.1080/00913367.2015.1085819

ISSN

0091-3367

eISSN

1557-7805

Language

English

Author URL

http://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000369636400016&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=a045e4b2bb1f2b747c68c720ec8913b7

Publication classification

C1.1 Refereed article in a scholarly journal

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Categories

No categories selected

Keywords

ADS Business Business & Economics CLUTTER Communication CONSEQUENCES INTRUSIVENESS NEED REVERSAL THEORY Social Sciences STAY STRUCTURAL EQUATION MODEL

Licence

All Rights Reserved

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