Research designs and scientific identity in marketing journals: review and evaluation

Svensson, G; Wood, G

Research designs and scientific identity in marketing journals: review and evaluation

journal contribution

posted on 2024-09-19, 23:38 authored by G Svensson, G Wood

Research designs and scientific identity in marketing journals: review and evaluation

History

Journal

European journal of marketing

Volume

41

Pagination

419-438

Location

Bingley, England

ISSN

0309-0566

eISSN

1758-7123

Language

eng

Notes

Reproduced with the kind permission of the copyright owner.

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2007, Emerald Group Publishing Ltd.

Issue

5/6

Publisher

Emerald Group Publishing Ltd.

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Keywords

Marketing Research Research methods Serials 150399 Business and Management not elsewhere classified

Research designs and scientific identity in marketing journals: review and evaluation

History

Journal

Volume

Pagination

Location

ISSN

eISSN

Language

Notes

Publication classification

Copyright notice

Issue

Publisher

Usage metrics

Categories

Keywords

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