Deakin University
Browse

File(s) under permanent embargo

Restoring luxury corporate heritage brands: from crisis to ascendency

journal contribution
posted on 2015-06-01, 00:00 authored by Holly Cooper, D Miller, B Merrilees
Restoring luxury corporate heritage brands: from crisis to ascendency

History

Journal

Journal of brand management

Volume

22

Issue

5

Pagination

448 - 466

Publisher

Palgrave Macmillan

Location

Basingstoke, Eng.

ISSN

1350-231X

eISSN

1479-1803

Language

eng

Publication classification

C1.1 Refereed article in a scholarly journal; C Journal article

Copyright notice

2015, Macmillan Publishers