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Restoring luxury corporate heritage brands: from crisis to ascendency
Version 2 2024-06-13, 11:30
Version 1 2018-04-09, 13:06
journal contribution
posted on 2015-06-01, 00:00 authored by Holly Cooper, D Miller, B MerrileesRestoring luxury corporate heritage brands: from crisis to ascendency
History
Journal
Journal of brand managementVolume
22Issue
5Pagination
448 - 466Publisher
Palgrave MacmillanLocation
Basingstoke, Eng.Publisher DOI
ISSN
1350-231XeISSN
1479-1803Language
engPublication classification
C1.1 Refereed article in a scholarly journal; C Journal articleCopyright notice
2015, Macmillan PublishersUsage metrics
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