SDG 3: a missed opportunity to transform understandings and monitoring of health, well-being and development?

The Sustainable Development Goals (SDG) initiative provided a window of opportunity to transform understandings of health and well-being to monitor progress in these areas across the globe between 2015 and 2030. SDG 3 on health and well-being is used to illustrate how this opportunity was missed. Despite widespread global consultations with stakeholders and a global climate of more holistic approaches to health and well-being, SDG3, along with many of the other SDGs, remains stuck in traditional twentieth century discourse about measures of progress. The reasons for this inertia and possible initiatives which might act as a catalyst for change are explored.