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Service quality in a higher education context : an integrated model

journal contribution
posted on 2012-01-01, 00:00 authored by P Sultan, Ho Yin WongHo Yin Wong
Service quality in a higher education context : an integrated model

History

Journal

Asia pacific journal of marketing and logistics

Volume

24

Pagination

755-784

Location

Bingley, England

Publisher DOI

ISSN

1355-5855

eISSN

1758-4248

Language

eng

Notes

Reproduced with the kind permission of the copyright owner.

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2012, Emerald

Issue

5

Publisher

Emerald Group Publishing

Usage metrics

    Research Publications

    Categories

    No categories selected

    Keywords

    service qualitycustomer services qualitybrandshigher educationtrustsatisfactionimagecommunicationpast experience150503 Marketing Management (incl Strategy and Customer Relations)910403 Marketing

    Licence

    All Rights Reserved

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