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Superspreader – Welche Kunden sich für virale Marketing-Kampagnen eignen",

journal contribution
posted on 2013-01-01, 00:00 authored by Christian Barrot, Jan U Becker, Oliver Hinz, Bernd SkieraBernd Skiera
Superspreader – Welche Kunden sich für virale Marketing-Kampagnen eignen",

History

Journal

Planung & Analyse

Volume

30

Pagination

32-34

Location

Frankfurt, Germany

Start date

2013-01-01

ISSN

0724-9632

Language

deu.

Notes

for complete metadata visit http://tubiblio.ulb.tu-darmstadt.de/63398/

Publication classification

CN.1 Other journal article

Issue

4

Publisher

Deutscher Fachverlag GmbH

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