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Technological innovations and m-commerce applications

journal contribution
posted on 2007-03-01, 00:00 authored by Vanessa Ratten, H Ratten
Many technological innovations have occurred within the past decade that have revolutionized the banking industry. The most important has been the Internet and the emergence of mobile-commerce (m-commerce). The aim of this paper is to investigate how Wireless Application Protocol (WAP) banking is being implemented with younger adopters. A conceptual model is developed based on the behavioral intentions younger adopters have on WAP banking that is tested through a survey instrument. Social cognitive theory underpins the conceptual model and helps to explain some of the findings from the study. Suggestions for future research are also espoused. <br>

History

Location

Toh Tuck Link, Singapore

Language

eng

Publication classification

C1.1 Refereed article in a scholarly journal

Copyright notice

2007, World Scientific Publishing Company

Journal

International journal of innovation and technology management

Volume

4

Pagination

1 - 14

ISSN

0219-8770

Issue

1

Publisher

World Scientific Pub.

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