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Technological innovations and m-commerce applications

journal contribution
posted on 2007-03-01, 00:00 authored by Vanessa Ratten, H Ratten
Many technological innovations have occurred within the past decade that have revolutionized the banking industry. The most important has been the Internet and the emergence of mobile-commerce (m-commerce). The aim of this paper is to investigate how Wireless Application Protocol (WAP) banking is being implemented with younger adopters. A conceptual model is developed based on the behavioral intentions younger adopters have on WAP banking that is tested through a survey instrument. Social cognitive theory underpins the conceptual model and helps to explain some of the findings from the study. Suggestions for future research are also espoused.

History

Journal

International journal of innovation and technology management

Volume

4

Issue

1

Pagination

1 - 14

Publisher

World Scientific Pub.

Location

Toh Tuck Link, Singapore

ISSN

0219-8770

Language

eng

Publication classification

C1.1 Refereed article in a scholarly journal

Copyright notice

2007, World Scientific Publishing Company

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