Diabetes On Referral Option To Healthy Exercise for Adults (DOROTHEA) was a 12-month physical activity promotion programme that used motivational based exercise consultations among a population of adults with type 2 diabetes. The programme was piloted in a successful randomised controlled trial within locally-provided diabetes services (Kirk et al, 2004). It proved very successful at increasing physical activity levels and retaining participants. As part of the evaluation study of DOROTHEA, short semi-structured telephone interviews were conducted with a random selection of all those who had.