The Pareto plus syndrome in top marketing journals: research and journal criteria

Svensson, G; Wood, G

The Pareto plus syndrome in top marketing journals: research and journal criteria

journal contribution

posted on 2024-09-19, 23:40 authored by G Svensson, G Wood

The Pareto plus syndrome in top marketing journals: research and journal criteria

History

Journal

European business review

Volume

18

Pagination

457-467

Location

Bingley, England

Publisher DOI

https://doi.org/10.1108/09555340610711085

ISSN

0955-534X

eISSN

1758-7107

Language

eng

Notes

Reproduced with the kind permission of the copyright owner.

Publication classification

C1 Refereed article in a scholarly journal

Copyright notice

2006, Emerald Group Publishing

Issue

6

Publisher

Emerald Group Publishing

Usage metrics

Keywords

marketing education serials publishing Pareto analysis 150599 Marketing not elsewhere classified

The Pareto plus syndrome in top marketing journals: research and journal criteria

History

Journal

Volume

Pagination

Location

Publisher DOI

ISSN

eISSN

Language

Notes

Publication classification

Copyright notice

Issue

Publisher

Usage metrics

Categories

Keywords

Licence

Exports