The dark side of scarcity promotions: How exposure to limited-quantity promotions can induce aggression

Kristofferson, K; McFerran, Brent; Morales, AC; Dahl, DW

The dark side of scarcity promotions: How exposure to limited-quantity promotions can induce aggression

journal contribution

posted on 2024-06-06, 00:59 authored by K Kristofferson, Brent McFerran, AC Morales, DW Dahl

The dark side of scarcity promotions: How exposure to limited-quantity promotions can induce aggression

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DOI - Is version of https://doi.org/10.1093/jcr/ucw056

Location

Oxford, Eng.

Open access

Yes

Link to full text

https://academic.oup.com/jcr/article-pdf/43/5/683/25022899/ucw056.pdf

Language

eng

Publication classification

C1.1 Refereed article in a scholarly journal

Journal

Journal of Consumer Research

Volume

43

Pagination

683-706

ISSN

0093-5301

eISSN

1537-5277

Issue

5

Publisher

Oxford University Press

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Keywords

3506 Marketing

The dark side of scarcity promotions: How exposure to limited-quantity promotions can induce aggression

History

Related Materials

Location

Open access

Link to full text

Language

Publication classification

Journal

Volume

Pagination

ISSN

eISSN

Issue

Publisher

Usage metrics

Categories

Keywords

Licence

Exports