The effects of variant descriptors on the potential effectiveness of plain packaging

https://hdl.handle.net/10779/DRO/DU:27070750

journal contribution

posted on 2024-09-20, 02:41 authored by Ron BorlandRon Borland, S Savvas

The effects of variant descriptors on the potential effectiveness of plain packaging

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Related Materials

1.
DOI - Is version of https://doi.org/10.1136/tobaccocontrol-2012-050736

Location

England

Language

English

Publication classification

C1.1 Refereed article in a scholarly journal

Journal

Tobacco Control

Volume

23

Pagination

58-63

ISSN

0964-4563

eISSN

1468-3318

Issue

1

Publisher

BMJ PUBLISHING GROUP

Publication URL

http://dx.doi.org/10.1136/tobaccocontrol-2012-050736

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Categories

Keywords

Science & Technology Life Sciences & Biomedicine Substance Abuse Public, Environmental & Occupational Health Packaging and Labelling Advertising and Promotion Harm Reduction CIGARETTE PACK DESIGN SMOKERS BELIEFS LIGHT CIGARETTES PERCEPTIONS IMPACT RISK BRAND UK

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