File(s) under permanent embargo
The psychometric properties of eTail quality: an international investigation across product categories
journal contribution
posted on 2006-01-01, 00:00 authored by A Caruana, Mike EwingPurpose The links between quality and customer satisfaction, retention and loyalty in offline retail settings are well established. It therefore seems fair to posit that quality will also be a determinant of online retailer success. This assumption motivated Wolfinbarger and Gilly to develop a scale for the measurement of “eTail quality”. The paper's purpose is to validate that scale. Design/methodology/approach The study investigates the equivalence of the eTailQ scale across different product categories in three countries. Tests for both conceptual and psychometric equivalence are conducted. Findings Findings suggest that eTailQ exhibits conceptual equivalence. It also exhibits psychometric equivalence by providing acceptable levels of reliability, variance extracted and both discriminant and nomological validity. Originality/value eTailQ can be used with confidence by online goods and service retailers in English speaking countries outside the USA.
History
Journal
International marketing reviewVolume
23Issue
4Pagination
353 - 370Publisher
Emerald Group PublishingLocation
Bingley, Eng.Publisher DOI
ISSN
0265-1335eISSN
1758-6763Language
engPublication classification
C1.1 Refereed article in a scholarly journalCopyright notice
2006, Emerald Group PublishingUsage metrics
Categories
No categories selectedKeywords
Licence
Exports
RefWorks
BibTeX
Ref. manager
Endnote
DataCite
NLM
DC