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The role of social responsibility, philanthropy and entrepreneurship in the sports industry

journal contribution
posted on 2010-09-01, 00:00 authored by Vanessa Ratten, K Babiak
This introduction to the special issue of the Journal of Management & Organization on social responsibility, philanthropy and entrepreneurship in the sport industry frames the key issues sport businesses, corporate partners, and related nonprofi t organizations grapple with to ensure that both the organizations and the social causes which are being addressed benefi t in some way. The importance of social responsibility is fi rst examined in the context of corporations and sports. The increasing importance of social issues to sport-related industries and the role of strategic philanthropy is discussed. Next, the connection between social responsibility and philanthropic endeavors is addressed in terms of social entrepreneurship. Finally, the article concludes by highlighting the increased signifi cance of sport in society and how the articles in this special issue contribute to a better understanding of the role of social responsibility, philanthropy and entrepreneurship in sport.

History

Journal

Journal of management & organization

Volume

16

Issue

4

Pagination

482 - 487

Publisher

eContent Management

Location

Maleny, Qld.

ISSN

1833-3672

eISSN

1758-7247

Language

eng

Publication classification

C1.1 Refereed article in a scholarly journal

Copyright notice

2010, eContent Management

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