Toward a "theoretical toolbox" for sustainability research in marketing

journal contribution

posted on 2024-06-04, 15:46 authored by Brian Connelly, DJ Ketchen, SF Slater

Toward a "theoretical toolbox" for sustainability research in marketing

History

Journal

Journal of the Academy of Marketing Science

Volume

39

Pagination

86-100

ISSN

0092-0703

eISSN

1552-7824

Language

English

Publication classification

C1.1 Refereed article in a scholarly journal

Issue

1

Publisher

SPRINGER

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Categories

Keywords

Social Sciences Business Business & Economics Sustainability Organization theory CORPORATE SOCIAL-RESPONSIBILITY INSTITUTIONAL INVESTORS SHAREHOLDER VALUE FIRM RESOURCES UPPER ECHELONS MANAGEMENT GOVERNANCE STRATEGIES EQUITY ORGANIZATIONS

Licence

All Rights Reserved

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