Who`s complaining? Using MOSAIC to identify the profile of complainants
Version 2 2024-09-19, 23:38
Version 1 2014-10-27, 16:34
journal contribution
posted on 2024-09-19, 23:38 authored by M Volkov, D Harker, M HarkerWho`s complaining? Using MOSAIC to identify the profile of complainants
History
Journal
Marketing intelligence & planningVolume
23Pagination
296-312Location
Bradford, EnglandPublisher DOI
ISSN
0263-4503eISSN
1758-8049Language
engNotes
Reproduced with the kind permission of the copyright owner.Publication classification
C1.1 Refereed article in a scholarly journalCopyright notice
2005, Emerald Group Publishing LimitedIssue
3Publisher
Emerald Group Publishing LtdUsage metrics
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