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Working and fighting for progress, for prosperity, for society : brave new business worlds before and beyond corporate citizenship

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journal contribution
posted on 2008-01-01, 00:00 authored by David Birch
One of the things that many of us working in corporate citizenship tend to do is to assume that we are actually creating new agendas. Sometimes we do but, more often than not, other thinkers have been there before us. One such man worth revisiting in his extensive writings of over 60 years ago is Aldous Huxley, probably most famous to many for his novel Brave New World. This paper looks briefly at some of the things Huxley had to say that are relevant to our current thinking about the 'soul' of business and its relations to CSR and corporate citizenship.

History

Journal

Journal of corporate citizenship

Volume

29

Season

Spring

Pagination

25 - 32

Location

Sheffield, England

Open access

  • Yes

ISSN

1470-5001

Language

eng

Notes

Reproduced with the specific permission of the copyright owner.

Publication classification

C1 Refereed article in a scholarly journal; C Journal article

Copyright notice

2008, Greenleaf Publishing

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