Technology effecting interorganisational relationship formation : professional club / sport broadcaster perspectives
thesis
posted on 2004-01-01, 00:00authored byPaul. Turner
This thesis examined the effect of emerging broadcasting technology on the formation of interorganisational relationships (IORs) between Australian-based professional football clubs and sport broadcasters. While six preconditions for IOR formation were identified, the clubs and sport broadcasters seek to retain a league-regulated environment.