Transformative Value Outcomes of Tailored Arts Services
thesis
posted on 2024-10-31, 04:42 authored by Emma WinstonThis thesis explores customer resource enhancement and transformative value outcomes (TVOs) from tailored arts services. The study findings suggest tailored arts experiences lead to enhancement of customer individual resources and TVOs in the form of well-being and use/sharing of individual resources after a service experience.
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243 p.Language
engDegree type
DoctorateDegree name
Ph.D.Copyright notice
All rights reservedEditor/Contributor(s)
Ahmed Ferdous, Amanda Pyman, Fara AzmatFaculty
Faculty of Business and LawSchool
Department of MarketingUsage metrics
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