The struggle for the body, mind and soul of AFL footballers Kelly, Peter and Hickey, Christopher 2008, The struggle for the body, mind and soul of AFL footballers, Australian Scholarly Publishing, North Melbourne, Vic.. Attached Files Name Description MIMEType Size Downloads Title The struggle for the body, mind and soul of AFL footballers Alternative title Struggle for the body, mind and soul of Australian Football League footballers Author(s) Kelly, Peter Hickey, Christopher orcid.org/0000-0003-4949-9458 Publication date 2008 Total pages vi, 227 p. Publisher Australian Scholarly Publishing Place of Publication North Melbourne, Vic. Keyword(s) Australian Football League Australian football -- Sociological aspects Australian football -- Psychological aspects Australian football players -- Psychology Australian football players -- Case studies Sports -- Sociological aspects Sports and globalization Summary "The book discusses the profound, often troubling, always complex struggles for the body, mind and soul of elite performers in contemporary sports entertainment environments. This struggle is shaped by two powerful processes. On the one hand we witness the translation and application of a range of rationalities and knowledges from fields such as psychology, sport science and medicine, dietetics, education and management. All of which have the consequence of subjecting elite performers to often intrusive regimes of measurement, testing, medical intervention, surveillance, education and regulation in the pursuit of performance and success. At the same time we can identify ways in which the commodification of sports/games, the drive to develop and grow as a sports entertainment business and the pursuit and maintenance of a media presence and profile on which brand relationships can be established and grown has the consequence of transforming elite performers into highly paid sports celebrities whose image, persona and brand is positioned in a crowded, highly competitive marketplace to be scrutinised, judged and consumed. [The] struggle that takes on new dimensions in the evolution of sports/games into global sports entertainment industries and businesses....The book reveals new insights into the tensions that emerge between different levels of the AFL sports entertainment industry about what it means to be a professional footballer at the start of the 21st century. The book analyses aspects of this struggle for the body, mind and soul at different stages in a playing career."--Media release. Notes Reproduced with the kind permission of the copyright owner ISBN 9781921509018 Language eng Field of Research 160805 Social Change 1303 Specialist Studies in Education Socio Economic Objective 970116 Expanding Knowledge through Studies of Human Society HERDC Research category A1 Books - authored - research HERDC collection year 2008 Copyright notice ©2008, Australian Scholarly Publishing Persistent URL http://hdl.handle.net/10536/DRO/DU:30016906 Document type: Book Collections: Faculty of Arts and Education School of Education   Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved. Versions Version Filter Type Fri, 14 Aug 2009, 13:35:25 EST Fri, 18 Sep 2009, 12:30:25 EST Fri, 18 Sep 2009, 12:31:52 EST Fri, 04 Jun 2010, 13:42:18 EST Fri, 04 Jun 2010, 13:43:16 EST Mon, 07 Mar 2011, 13:43:00 EST Mon, 07 Mar 2011, 13:45:27 EST Mon, 21 Nov 2011, 13:51:59 EST Mon, 21 Nov 2011, 14:59:11 EST Tue, 28 Feb 2012, 09:40:04 EST Wed, 29 Feb 2012, 07:36:15 EST Wed, 23 Jul 2014, 16:32:01 EST Thu, 24 Jul 2014, 08:33:31 EST Fri, 22 Aug 2014, 16:19:24 EST Filtered Full Citation counts:   Cited 0 times in TR Web of Science Cited 0 times in Scopus Search Google Scholar Access Statistics: 1684 Abstract Views, 994 File Downloads  -  Detailed Statistics Created: Fri, 14 Aug 2009, 13:35:25 EST