Commercial influence on Indian public-service broadcasting Rodrigues, Usha Manchanda 2005, Commercial influence on Indian public-service broadcasting, Australian studies in journalism, no. 15, pp. 219-247. Attached Files Name Description MIMEType Size Downloads rodrigues-commercialinfluence-2005.pdf Published version application/pdf 1.46MB 222 Title Commercial influence on Indian public-service broadcasting Author(s) Rodrigues, Usha Manchanda orcid.org/0000-0003-4688-4625 Journal name Australian studies in journalism Issue number 15 Start page 219 End page 247 Total pages 29 Publisher University of Queensland, School of Journalism and Communication Place of publication Brisbane, Qld. Publication date 2005 ISSN 1038-6130 Keyword(s) public-service broadcasting privatisation commercialisation funding Summary In the UK, the Conservative Party has been drafting a proposal to withhold part of the consumers' broadcasting licence fee from the BBC and place it in a contestable fund for public-service programming. In Australia, the ABC continues to struggle to meet its funding requirements just when the Federal conservative coalition government is considering a bid to use public funding to engage a commercial consortium to run the country's Asia-Pacific television channel and so take it away from the ABC. These struggles for independence and for an appropriate level of funding are part of the landscape of public-service broadcasting in many developed countries. Those who believe in the public-service ethos are concerned about the potential diminishing value of these great broadcasting assets because of the privatisation and commercialisation. However, this is the story of another public-service broadcaster - Doordarshan in India - which has had to live with severe competition from the skies since 1991. As the former dominant broadcaster in the largest democracy in the world, Doordarshan has survived and revived itself many times in the past four and a half decades. However, it continues to struggle to fulfil its role as a mass medium for education and entertainment. This paper explores the role of public-service broadcasting using Doordarshan as a case study. It asks: Does commercialisation of this public broadcaster mean privatisation by stealth or does it provide healthy distance between the broadcaster and the government of the day? Language eng Field of Research 190301 Journalism Studies Socio Economic Objective 950204 The Media HERDC Research category C1.1 Refereed article in a scholarly journal ERA Research output type C Journal article HERDC collection year 2005 Copyright notice ©2005, University of Queensland, School of Journalism and Communication Free to Read? Yes Persistent URL http://hdl.handle.net/10536/DRO/DU:30051443 Document type: Journal Article Collections: Faculty of Arts and Education School of Communication and Creative Arts Open Access Collection   Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved. Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au. Versions Version Filter Type Mon, 18 Mar 2013, 13:47:06 EST Tue, 19 Mar 2013, 07:55:02 EST Tue, 19 Mar 2013, 13:02:25 EST Tue, 19 Mar 2013, 13:04:32 EST Thu, 21 Mar 2013, 13:02:55 EST Thu, 04 Apr 2013, 15:07:04 EST Thu, 04 Apr 2013, 15:07:46 EST Fri, 05 Apr 2013, 07:31:20 EST Mon, 08 Apr 2013, 12:25:26 EST Mon, 08 Apr 2013, 12:26:08 EST Thu, 23 May 2013, 11:23:51 EST Mon, 27 May 2013, 16:57:34 EST Tue, 06 Sep 2016, 20:48:02 EST Tue, 05 Dec 2017, 12:39:36 EST Fri, 07 Sep 2018, 16:26:08 EST Filtered Full Citation counts:   Cited 0 times in TR Web of Science Cited 0 times in Scopus Search Google Scholar Access Statistics: 604 Abstract Views, 222 File Downloads  -  Detailed Statistics Created: Mon, 18 Mar 2013, 13:46:56 EST by Kylie Koulkoudinas