Case study : Using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia

Ferdous,AS, Polonsky,MJ, McQuilten,Z and Renzaho,AMN 2014, Case study : Using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia. In Brennan,L, Wayne,B, Parker,L, Aleti,T and Nguyen,D (ed), Social marketing and behaviour change : models, theory and applications, Edward Elgar Publishing, Cheltenham, Eng., pp.29-36, doi: 10.4337/9781782548157.

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Title Case study : Using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia
Author(s) Ferdous,ASORCID iD for Ferdous,AS orcid.org/0000-0002-8424-3055
Polonsky,MJORCID iD for Polonsky,MJ orcid.org/0000-0003-2395-1311
McQuilten,Z
Renzaho,AMN
Title of book Social marketing and behaviour change : models, theory and applications
Editor(s) Brennan,L
Wayne,B
Parker,L
Aleti,T
Nguyen,D
Publication date 2014
Chapter number 4
Total chapters 26
Start page 29
End page 36
Total pages 8
Publisher Edward Elgar Publishing
Place of Publication Cheltenham, Eng.
ISBN 9781782548140
Language eng
DOI 10.4337/9781782548157
Field of Research 150504 Marketing Measurement
Socio Economic Objective 920401 Behaviour and Health
HERDC Research category BN Other book chapter, or book chapter not attributed to Deakin
ERA Research output type B Book chapter
Copyright notice ©2014, Edward Elgar Publishing
Persistent URL http://hdl.handle.net/10536/DRO/DU:30070687

Document type: Book Chapter
Collections: Faculty of Business and Law
School of Management and Marketing
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